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Miss Lilly’s cookies were being sold at some Bristol Farms and Whole Food locations. The client had secured new venues for retail sales, and needed new packaging that was more shelf-stable. Collaboration between the client and sales and manufacturing professionals resulted in selecting a new material for bags. The bag enhancements included foil coated with zipper-lock, multicolor spot printing, and use of type and photography; the result was a product that popped on the shelf, was well preserved, and kept loyal to its original branding feel.